The
Distributors' Dilemma
The
current model for distributors is to store paper or hardbound
books in warehouses for publishers and ship to customers when
books are ordered by stores. Until recently, distributors wanted
"runs" of books printed, to deflect their shipping
costs. However, as "print-on-demand" technology has
improved and gained in popularity, distributors are now also
ordering individual copies of books printed on demand and storing
smaller quantities.
Where
does the distributor fit in a model of digital book sales?
It
seems the distributor is left out of a model of digital books
sales. The publisher can sell directly to online stores with
digital content. Amazon's Kindle allows for the publisher to
upload directly to their site and they are the distributor of
books formatted for the Kindle reader.
However,
if publishers and readers move to IBF technology, there is a
place for the distributor still.
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Our
Solution For Distributors
IBF books can be stored on flash media, just like DVD movies.
It will be the distributor’s job to store and ship these as
they currently do books. However, they can house many more
titles with IBF books, lowering storage costs. Shipping costs
are lowered as the books are now lighter in weight. Distributors
could also manage the third party registration websites that
are part of the patented IBF technology.
Using
IBF technology, Distributors can:
-
Manage
distribution of titles in IBF format to online stores
-
Store
titles on flash or DVD media
-
Store
many more titles at lower cost
-
Ship
at lower cost
-
Manage
Clearing House websites for IBF secure registration and
delivery of content that is part of the patented technology
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